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Privacy Policy


GeneLinx International dba Bio-World.com has created this privacy policy statement in order to demonstrate our firm commitment to our visitors' and customers' privacy. The following discloses our information gathering, use and dissemination practices for Bio-World.com, and other related web sites.

1. Who We Are:

4150 Tuller Rd, Suite 228
Dublin, OH 43017 USA
Toll Free:1-888-246-7587
Local: 1-614-792-8680
Fax: 1-614-792-8685
Customer Service e-mail: customerservice@bio-world.com

2. Personal and Non-Personal Information:

When visiting the Bio-World.com web site and other Bio-World related sites (referred to in this policy as a Bio-World site), in order to make a purchase, register to use certain services, enter a contest, respond to a survey or update your information, you may be asked to provide certain personally identifiable information ("Personal Information") about yourself, such as your name, e-mail address, physical address, or telephone number. For purchases, we require a name, physical address, telephone number, and credit card number. You may review and revise any Personal Information we have about you by sending a request to customerservice@bio-world.com or calling 1-888-246-7587.

We may also request non-personally identifiable information ("Aggregate Information"), such as annual income, buying preferences, or your age. Providing this demographic and profile type of information is optional. This information is collected anonymously, so we have information about everyone as a group who answered the questions, rather than Personal Information about a single individual's responses.

3. Information Usage

We use Personal Information to fulfill orders and to contact a purchaser when necessary, such as when a delivery may be delayed or when an ordered product is out of stock. Bio-World.com may also use this information to notify consumers about new products or services and special promotions offered by Bio-World.com or any of its affiliates.

We may use Aggregate Information to improve and enhance your experience on the Bio-World web sites. For example, we may use certain preferences you provide to tailor your experience at our site, such as showing you content and sending you notices concerning merchandise and services that may interest you. We may also share this Aggregate Information with other unaffiliated third parties, such as advertisers interested in advertising on the Bio-World web sites, in an aggregate, anonymous form, which means that the shared information will not contain nor be linked to any personally identifiable information about you or any other person.

Bio-World will never share your credit card information with an unaffiliated third party.

4. Cookies

"Cookies" are pieces of information that may be placed on your computer by a web site for the purpose of facilitating and enhancing your communication and interaction with that web site. Almost all web sites use cookies for these purposes.

We may use cookies (a) to customize your visit to the Bio-World web site and your shopping experience, (b) to deliver content consistent with your stated interests and the manner in which you browse and/or buy on our site, (c) to save your password so you don't have to re-enter it each time you visit our site, and (d) for other purposes to make your visit more convenient.

You may stop or restrict the placement of cookies on your computer or flush them from your browser by adjusting your web browser preferences, in which case you may still use our site, but it may interfere with some of its functionality. Bio-World does not use cookies to retrieve information from your computer for purposes that are unrelated to the Bio-World web site or your interaction with the Bio-World web site.

5. Internet Protocol (IP) Address

Your IP address may be used to help identify you and your shopping cart for the duration of a session and to gather broad demographic information. Your IP address will never be linked to any of your Personal Information unless you are in the process of making a purchase, in which case the link between this information will terminate upon completion of your final purchase.

6. Clickstream

As you use the Internet, a trail of electronic information is left at each web site you visit. This information, which is sometimes referred to as "clickstream data," can be collected and stored by a web site's server. Clickstream data can tell us the type of computer and browsing software you use, the address of the web site from which you linked to the Bio-World web site, and, in some instances, your e-mail address. We may use clickstream data as a form of Aggregate Information (see section 3 above) to anonymously determine how much time visitors spend on each page of our site, how visitors navigate throughout the site and how we may tailor our web pages to better meet the needs of visitors. This information will only be used to improve our web sites. Any collection or use of clickstream data will be anonymous and aggregate, and will not contain any Personal Information.

7. Consent To Processing

By providing any Personal Information to this site, you fully understand and unambiguously consent to the collection, usage and processing of such information in the United States.

8. Other Sites

Our sites may contain links to other sites. Other sites may also reference or link to our sites. Bio-World is not responsible for the privacy practices or the content of such other sites.

9. Security

The security of your Personal Information is very important to us. We attempt to provide for the secure transmission of your information from your PC to our servers by utilizing encryption software. However, due to the inherent open nature of the Internet, we can not guarantee that communications between you and Bio-World, and Bio-World and you, will be free from unauthorized access by third parties, such as hackers and your use of the Bio-World site demonstrates your assumption of this risk. Only those Bio-World employees who need access to your information in order to perform their duties are allowed access to your Personal Information. Any employee who violates our privacy and/or security policies may be subject to disciplinary action, including possible termination and civil and/or criminal prosecution.

10. Your Acceptance of this Policy

By using this site, you signify your assent to our Privacy Policy. If you do not agree with the terms of this policy, please do not use the Bio-World site. We reserve the right, at our discretion, to change, modify, add, or remove portions from this policy at any time. Your continued use of our site following the posting of changes to these terms means you accept these changes.

Secure Shopping

At Bio-World, you can shop with confidence. We use the latest encryption technology, digital certificates, secure commerce servers, and authentication to ensure that your personal information is secure online.

To further reinforce the security of your online transactions, we offer you the Bio-World Security Guarantee. If your credit card number is stolen online while shopping at Bio-World and fraudulent charges are made on the card, Bio-World will reimburse you the amount of the fraudulent charges not covered by your credit card issuer?up to your legal limit*.

With a guarantee like ours, you can feel free to take full advantage of everything that Bio-World has to offer!

To notify Bio-World of fraudulent use or for information on how to receive reimbursement, please call Customer Service: 1-888-246-7587 (Monday - Friday, 8:30 a.m. - 6 p.m. EST).

*IMPORTANT NOTICE: YOUR LIABILITY FOR FRAUDULENT CHARGES "UNDER FEDERAL LAW: For credit cards: If the card issuer has notified you of your maximum potential liability, has provided a means for you to notify the card issuer of credit card loss or theft, and if the credit card contains a way of identifying the cardholder or authorized user, then your liability for fraudulent charges made to your account before the card issuer is notified is up to $50.00 on each card. For debit and cash machine cards: Your liability for fraudulent use of your cards is up to $50.00 if you notify the card issuer of the loss or theft of the card within two business days after learning of the loss or theft of the card. After that, your liability is up to $500.00 for each card. Or, if you do not notify the card issuer within 60 days of receipt of a monthly statement showing unauthorized transfers, then your liability for each card is up to the total amount of unauthorized transfers that occurred after the 60-day period and before notice, provided that the card issuer establishes that the unauthorized transfers would not have occurred if you had notified the card issuer within the 60-day period. You may also be liable for up to $50.00 or $500.00 for each card as described above, as applicable."

How to Contact Us

We're interested in your comments about our Privacy Policy. You can send general comments about it to customerservice@bio-world.com
E-mail: customerservice@bio-world.com
Toll Free:1-888-246-7587
Local: 1-614-792-8680
Fax: 1-614-792-8685
Customer Service e-mail: customerservice@bio-world.com

U.S. Mail: Bio-World.com
Attn.: Customer Service Dept.
4150 Tuller Rd, Suite 228
Dublin, OH 43017 USA

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